Date of Award
Master of Arts in Communication Studies
First Reader/Committee Chair
The purpose of this study is to explore character identification in virtual reality (VR) in connection to embodiment and immersion. Using previous data gathered from a qualitative study investigating character roles and character identification, I conduct a mixed-method study (survey and qualitative data analysis) to operationalize the concepts of character identification, embodiment, and immersion, study their relationships, and investigate the mediating role of character identification. This study, is a step toward building and validating measurement scales for character identification, embodiment, and VR immersion, suggests future avenues for exploring how character identification shapes user experiences in VR.
Burrell, Shane, "“DID THAT JUST HAPPEN?”: INFLUENCE OF EMBODIMENT AND IMMERSION ON CHARACTER IDENTIFICATION IN VIRTUAL REALITY ENVIRONMENTS" (2021). Electronic Theses, Projects, and Dissertations. 1287.