Date of Award
2005
Document Type
Project
Degree Name
Master of Arts in Communication Studies
Department
Communication Studies
Abstract
The purpose of this project is to apply public relations theoretical frameworks and advertising strategies to the public relations campaign for Bangkok Fashion week to increase the number of domestic participants.
Recommended Citation
Paitoonmongkon, Chanoknart, "The public relations campaign for Bangkok fashion week, Thailand" (2005). Theses Digitization Project. 2938.
https://scholarworks.lib.csusb.edu/etd-project/2938