Date of Award
2005
Document Type
Thesis
Degree Name
Master of Science in Psychology
Department
Psychology
First Advisor
Cramer, Robert
Second Advisor
Cowen, Gloria
Third Advisor
Chien, Yuchin
Abstract
Conditioning theory and research have contributed substantially to a more complete understanding of a variety of social processes including attitude formation, consumer behavior, and interpersonal attraction. The goal of this thesis was to illuminate further another frequently investigated social process, voting behavior.
Recommended Citation
Houska, Jeremy Ashton, "Front-runners and newcomers: The dynamics of momentum in electoral politics as explained by cue competition" (2005). Theses Digitization Project. 2898.
https://scholarworks.lib.csusb.edu/etd-project/2898