Journal of International Technology and Information Management

Document Type



This paper features a case study of Hewlett Packard Brazil’s deployment of radio frequency identification-enabled Exceler8 platform to support its product assembly using Flextronics in Sorocaba, Sao Paulo and distribution by DHL. The study also identifies the stage HP Brazil belongs to in its journey to being a full smart factory using the framework of Odwazny et al. (2018). The case study and content analysis methods are used in analyzing the concepts prescribed by the Industry 4.0, smart factory, and Industrial Internet of Things (IIOT) frameworks to HP Brazil’s RFID system. The Odwazny et al. (2018) framework identifies HP Brazil as being in the maturity stage, with selected attributes of the “smart factory” stage since its Exceler8 platform supports vertical integration in its assembly, distribution, and recycling sites. Hopefully, empirical work will be pursued with vigor in the future to gain an understanding of the actual conditions that support the successful deployment of both Industry 4.0 and IIOT initiatives. Firms interested in applying Industry 4.0 and IIOT concepts within their production environments would be guided by this study. Applying the German Industry 4.0 model, their Industry 4.0 initiative would seek to (1) enable collaboration between humans and machines; (2) produce customized products in small batches; (3) optimize high automation; and (4) deploy devices in flexible and eco-friendly production processes to meet customization requirements.