Toward A New Framework for Presence Evaluation: A Representational Design Perspective

Authors

Yan Wu, University of North Texas

Abstract

Although researchers suggest that presence is a multi-dimensional concept, little research is available to explain the underlying relationships among the dimensions and variables. A new framework with four components for presence evaluation is introduced. It argues that investigating how media content affects presence is the solution to achieving a more complete understanding of presence and to taking individual characteristics and contexts as important factors in presence study.

Recommended Citation

Wu, Yan (2007) "Toward A New Framework for Presence Evaluation: A Representational Design Perspective," Communications of the IIMA: Vol. 7: Iss. 2, Article 5.
DOI: https://doi.org/10.58729/1941-6687.1033
Available at: https://scholarworks.lib.csusb.edu/ciima/vol7/iss2/5