Communications of the IIMA


To understand what happened when students were given the power of being able to choose what to learn and how to learn, using a qualitative approach, this paper has evaluated a business classroom activity. Based on the philosophy of learning as a process, we have found that two students team up to work on an IT trend report and presentation is a meaningful learning experience. Students have brought a variety of new IT topics to the classroom that the textbook even does not cover. This exercise also offer three ways of learning, learning individually, learning from others and learning by doing, which support three learning outcomes: interaction, collaboration and critical thinking. The activity is also meaningful in that the process of learning is relevant to students as future managers and business professionals, and that it facilitates critical thinking. We conclude the paper with implications for and recommendations to researchers, educators and students as well as the challenges we, as educators, may face in the future.