End-user computing in the open systems environment
"Software that is not sold, but given away free, is somehow perceived as unsuitable for business consumption. Unclean. No sales reps in neckties, no slick brochures. How can it be for real?" (Sally Atkins, p. 82, Open Systems Today, | October 25, 1993)
"End-user computing in the open systems environment,"
Journal of International Information Management: Vol. 2
, Article 10.
Available at: http://scholarworks.lib.csusb.edu/jiim/vol2/iss2/10
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